Business Card Printing Ideas for Small Businesses

Searching for business card printing services or advice on designing business cards online? Today we’re looking at some helpful tips for small business owners.

Whether you’re making a fresh start with a new venture, or re-branding an existing business, it’s important to think strategically when designing a new business card. Keep your desired customers in mind as well as your brand’s unique identity to create a relevant, eye-catching marketing tool.

Looking to maximize the effectiveness of your cards? Try adding an interactive component such as a loyalty check off or appointment space to the back. This takes your card out of wallets or drawers and makes it a part of your clients’ or customers’ regular shopping experience.

Here are some business card ideas with design and content ideas that speak specifically to some of Canada’s most card-reliant industries.

Catering Business Card Ideas

Since people first “eat with their eyes” ensure that the business card design for your baking, catering, or other food-based small business is just as enticing as your delicious dishes. Depending upon the focus of your company this could mean creating a business card with generous white space and linear fonts, adding a photo of a vibrant dish, or calling out a unique selling point such as vegan, keto, or gluten free offerings.

Salon Business Card Ideas

Business cards for hair salons and beauty professionals often take design cues from their specialization and clientele. This can mean playful imagery and a less formal font for a salon known for their kids’ haircuts, a glossy, full-colour card for an in-demand colourist, or a modern take on a throwback style from an influential barbershop.

Home Remodeling Business Card Ideas

Word-of-mouth marketing is an essential part of client growth within the home remodeling, repair, and maintenance industries. This means that contractors, HVAC professionals, roofers, landscapers, and other home specialists like cleaners should always be prepared to hand over a business card or two to customers, convention attendees, and connected professionals such as real estate agents, etc.

To design a card that stands out, home renovators and interior designers will want to pay particular attention to design aesthetics; whereas repair professional may be more likely to benefit from the addition of callouts that indicate a specialty such as emergency service or the use of eco-friendly products.